Business strategy has an economic dimension attached to it, like the heads and tails of a coin.
On the one hand, deploying strategy into plans and getting your numbers right is key to focusing strength where it will produce the most effect at all times and to always choosing the right paths to achieve goals.
On the other hand, properly managing the information that is going to be shared with third parties and the image that is projected, at all times, has a direct impact on the price and availability of the resources that are going to be needed to achieve the objectives defined in plans and strategy.